For installers · how it works

How SolarLead
actually works.

A day in the life of a sales rep on SolarLead.
From coffee to contract.

01
8:00 AM

Fresh permits hit your feed

Overnight, SolarLead pulled every new residential solar permit filed across your territory. You open the app to 27 new permits from the last 24 hours. Each shows property address, system size, contractor, filing date — and in supported regions, the assessed value, lot size, and neighborhood of the house.

Tip

Filter by city, ZIP, system size, or contractor. Save your favorite filters as one-click views.

02
8:30 AM

Ask the market a question

Open AI Ask. Type: 'Which contractors gained ground in Texas last 30 days?' In two seconds you get a structured answer with citations — three contractors, their permit counts, growth rates, the ZIPs they entered. Replaces the half-day a sales analyst would spend pulling the same report.

Tip

Ask follows up. Click any cited contractor or city for the full drill-down.

03
9:00 AM

Unlock the highest-intent homeowners

Pick the 10 most promising permits from your feed. One click unlocks verified phone and email for each. Auto-populates into your CRM via export, or directly into your dialer.

Tip

10 unlocks included per month. Additional unlocks are $5 each — still dramatically cheaper than traditional leads.

04
All day

Call with context

Every call starts with a specific reason: "I noticed you just filed a permit for a 9.8kW system in Brentwood — saw three other installs on your block in the last year." You're not cold-calling. You're following up on public information with relevance. Warm calls, not cold.

Tip

Pair with your preferred dialer. We don't dictate your sales process — we feed it.

Why this works

Permits beat lead lists.
Every time.

Timing

A permit filing is the earliest verifiable commitment signal. Days after the homeowner says yes, years before solar Facebook ads catch up.

Exclusivity

Public records aren't sold — they're published. Same data source, every competitor. Your advantage is speed and execution, not the list.

Scale

3,690+ cities. 4,300+ active contractors. 900,000+ permits and growing. Filter by anything, in any territory, at any scale.

Economics

One $599 flat fee. Unlimited permits. Compare that to paid leads at $100–$300 each — exclusive to your scope, not shared with four other installers.

Who this is for

Mid-size installers
who want out
of the lead-gen tax.

Doing 30–500 installs per yearand watching CAC creep past $5,000. You need a structural lead-cost reduction, not another vendor.

Running a sales team of 3–30 repswho need fresh territory every Monday morning, not the same recycled list. Permit feeds keep pipelines full.

Watching competitors take your ZIPsand want to know the day a rival enters your market — not six months later at a trade show.

Selling anywhere in North America3,690+ cities indexed across all 50 US states and 10 Canadian provinces. Coverage deepest in California, Texas, Arizona, Alberta. Tell us your territory.

Ready to see your market?

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